Marketing, MBA

Admission Requirements

Application Website

Application Deadlines

The College of Business graduate programs are designed for ambitious and analytical students who are capable of applying what they learn toward the solutions of organizational problems. New students can begin the Stony Brook MBA, MS in Accounting in the Fall or Spring semester.

Applicants are encouraged to submit a current resume along with their online application and personal statement. The requirements for the business graduate programs include:

1. A bachelor’s degree with a minimum grade point average of 3.0. In exceptional cases, students not meeting the GPA requirement may be considered for admission on a conditional basis. Official transcripts can be mailed directly to the Graduate School 2401 Computer Science Building Stony Brook, NY 11794-4433 or sent electronically gradadmissions@stonybrook.edu. We strongly encourage foreign transcripts to be evaluated by World Education Services (WES) or another NACES association member.
2. Aptitude for quantitative analysis, demonstrated through previous coursework, standardized tests, or practical experience. All applicants must have successfully completed an introductory calculus course (MAT 123 or equivalent) with a grade of C or higher.
3. The GMAT/GRE are optional and should be used to enhance your application.
4. Three letters of recommendation, one of which, if possible, should be from a professional working in a private company or public agency who is capable of evaluating the applicant’s motivation and potential. The three letters of recommendation should also include at least one from a college faculty member, counselor, or administrator. Letters of recommendation should be submitted through the application website.
5. Applicants whose first or primary language is not English, must submit one of the following:
   A TOEFL internet-based score of 80 or above
   An IELTS test with an overall score of 6.5 or above, with no sub-scores below 6.0F. Acceptance by both the College of Business and the Graduate School.
6. Application fee.
   In addition to the criteria stated above, the MBA in Accounting and MS in Accounting programs have further requirements. Please refer to the program website for detailed prerequisite information.

Degree Requirements

In today’s competitive business environment a strong knowledge of marketing is necessary since one must understand how to stand out and effectively compete against other companies who are targeting the same population. Marketing is a discipline which relies on psychology, sociology and others and applies this knowledge to the exchange process where a company or individual is completing a sale. One must understand consumer behavior, the competitive environment, the company and the culture in which one operates. At the more micro level, the effective marketer must regulate elements of the marketing mix in bringing their product to market. Understanding how to price, promote, distribute and create the right product is essential if one is to achieve success. Understanding how consumers think and what motivates them to purchase is essential in an environment where everyone is competing for the same sale. The M.B.A. in Marketing will prepare students for careers in Brand Management, Product Management Advertising and/or Marketing Research.

The 48-credit MBA in Marketing track curriculum requires 16 three-credit courses. Within the 16 three credit courses, students take 14 required core courses and 2 Marketing electives.

The 36 credit MBA in Marketing track requires 12 three-credit courses. Within the 12 courses, students take 9 required core courses and 3 elective courses. Two of these electives must be marketing electives. *Students will not have to take the following core courses: MBA 502 , MBA 504 , MBA 505 , MBA 589 , or MBA 592 .*